A Special Thank You to our Corporate Leadership Program Partners

Click [HERE] for a full
partner listing.

7x24 Exchange, Inc.
322 Eighth Avenue, 501
New York, NY 10001-8001
Tel: 646-486-3818
Fax: 212-645-1147
info@7x24exchange.org
Sunday Monday Tuesday Wednesday  
 Sunday, November 15 th
10:30 A.M. - 10:00 P.M. Registration
8:30 A.M. - 12:30 P.M. Data Center Pulse End User Summit
Dean Nelson, Founder & Chairman of the Board, Data Center Pulse
 
1:00 P.M. -
5:00 P.M.
ASHRAE/DOE Data Center Energy Efficiency Workshop
Roger R. Schmidt, PE, IBM Fellow and Past Chair of ASHRAE TC9.9
Don Beaty, President, DLB Associates and Past Chair of ASHRAE TC9.9
 
6:00 P.M. -
9:00 P.M.
20th Anniversary Welcome Reception

Sponsored in part by: CATERPILLAR & IntelliBatt

Join us and bring a guest...to help celebrate the 20th Anniversary of 7x24 Exchange International. We have come a long way since the days of the UUUG (Uninterruptable Uptime Users Group). If you have been with us since 1989 or if you are new to 7x24 Exchange or anywhere in between all attendees are welcome to enjoy the 20th Anniversary festivities, in true 7x24 Exchange style. Food and drink will be plenty and please watch the video screens you may have forgotten what you looked like 20 years ago...but guess what we didn't.

This event is a great opportunity to network, meet conference presenters, fellow members, and the 7x24 Exchange International board members.

 
 Monday, November 16th          [return to top]
7:00 A.M. Registration & Breakfast
Check in, pick up your name badge, conference materials and enjoy a hot buffet breakfast.
 
8:00 A.M. Welcome and Opening Remarks
Bob Cassiliano, 7x24 Exchange chairman will open the conference, provide an overview, review meeting logistics and address general housekeeping items.
 
8:30 A.M. Conference Keynote: Leadership and Accountability When It Matters
Kirk S. Lippold, Commander, USS Cole
 
9:30 A.M. Refreshment Break  
10:00 A.M. The Changing Landscape of Cooling: Air vs. Liquid
MODERATOR:
Brandon Lorenz, Senior Editor, Building Operating Management Magazine
PANELISTS:
David Driggers, Chief Technology Officer and Co-founder, Verari Systems, Inc
Kenneth R. Baker, Datacenter Infrastructure Technologist, HP
Roger R. Schmidt, PE, IBM Fellow and Past Chair of ASHRAE TC9.9
Subodh Bapat, Vice President & Distinguished Engineer, Energy Efficiency, Sun Microsystems
 
11:15 A.M.  Cloud Computing and the Data Center Transformation
Jeff Vagg, Data Center Efficiency Practice, Cloud Computing Services - Global Principal Engineer, SUN Microsystems
Olof Sandstrom, Infrastructure and Security Director, ARSYS
Henry Daunert, Founder & CEO, AST North America LLC and AST Global
 
12:15 P.M. Lunch and Networking
 
1:30 P.M. EPA: Energy Efficiency Opportunities and Updates for the Data Center
Andrew Fanara, ENERGY STAR Product Manager, Environmental Protection Agency
2:30 P.M. Make Your Own Sundae Break
 
3:00 P.M. -
4:00 P.M.
CONCURRENT BREAKOUT SESSIONS
  Breakout A: IBM's Deployment of Energy Efficient Solutions - Servers to Data Centers
Roger R. Schmidt, PE, IBM Fellow and Past Chair of ASHRAE TC9.9
  Breakout B: Energy Efficient Data Center Design - Strategies & Best Practices
Jack Pouchet, Director, Energy Initiatives, Emerson Network Power
  Breakout C: Medium Voltage UPS Solutions - When and Why
Frank Herbener, Product Line Manager Rotary UPS, Piller Group GmbH
 
4:10 P.M. BOM Magazine - Impact of the Cap and Trade Legislation on Data Center Operators
Brandon Lorenz, Senior Editor, Building Operating Management Magazine
5:30 P.M. Data Center Tour - i/o Data Centers' Phoenix ONE Facility
Take a walking tour of the i/o Data Center's Phoenix ONE facility. At 538,000 square feet, the facility is one of the largest commercially available data centers in the United States. The Phoenix ONE facility employs a variety of "green" data center technologies including thermal storage, variable speed fans and drives, ultrasonic humidification and motion activated LED lighting. This tour is available to end users only, space is limited and photo ID will be required to access the facility...if you plan to attend please let us know by checking the appropriate box on your registration form.
 Tuesday, November 17th          [return to top]
7:00 A.M. Breakfast & Registration  
8:30 A.M. Opening Remarks
Bob Cassiliano will review day one highlights, recognize the conference Corporate Leadership Program sponsors and give a 7x24 Exchange update.
 
9:00 A.M. Keynote: IBM - Achieving Data Center Availability and Energy Efficiency
Steven Sams, Vice President Global Site Facilities Services, IBM
 
10:00 A.M. Refreshment Break
 
10:30 A.M. MTechnology - The Future of Data Centers
Stephen Fairfax, President, MTechnology
 
11:30 A.M. Data Center Pulse - Readout & Stack Panel Discussion
Moderator: Dean Nelson, Chairman & Founder, Data Center Pulse
Panelists: Mark Thiele, President & Founder, Data Center Pulse, Director of Business Operations, R&D - VMWare
Richard Donaldson, Vice President & Board Member, Data Center Pulse, CEO, 6connect
Graeme Hay, Technical Advisory Director / Chair, Data Center Pulse, Vice President, Major Financial Institution
Jeffrey Tepfer, Technical Infrastructure Director, Data Center Pulse, Senior Staff Engineer, Qualcomm
12:30 P.M. Lunch & Networking  
12:30 P.M. End-User Interactive Exchange Luncheon
Designed to encourage in-depth discussion and debate on the latest challenges in data center planning, design and operation, topics will include: trends in infrastructure design resiliency, energy efficient design and operational practices, capacity planning and management and the day-to-day challenges in managing data center operations. The moderator will guide the discussion with the use of PowerPoint slides and handouts; however, the real star of this session will be you, the end user! Bring your appetites, but more importantly, be ready to engage your peers for an exciting interactive discussion on the latest challenges of our industry. Don't forget those business cards as this will be a great opportunity to meet your peers in the industry!

Moderated by: David Schirmacher, Vice President, Goldman Sachs & Co.

 
1:45 P.M. -
2:45 P.M.
CONCURRENT BREAKOUT SESSIONS
  Breakout A: Video Tour: Netherlands Internet Data Center Buildings - "Wind Mills at Work" - A Preview of Our Iceland Data Center Campus TCO "Data Center Paradise"
Mark Gerard, President, Geographic Network Affiliates, USA Partner, Greenstone – USA, President, DP Facilities Inc.
Henk Wiering, Managing Director TCN-SIG Telehousing Partner, Greenstone – Europe, President, Parthes BV
Sveinn Oskar Sigurdsson, Chairman, Greenstone - Icelanda
  Breakout B: Electrical Safety in the Workplace
Douglas H. Sandberg, Director Field Service Sales & Operations, ASCO Services, Inc.
 
  Breakout C: Facing a Changing Critical Power Environment
William P. Mazzetti, Jr., P.E., Vice President, Engineering, & Chief Engineer, Rosendin Electric, Inc.
  Breakout D: Assuring the Reliability of Critical Power Cable Systems
Benjamin Lanz, Manager of Application Engineering, IMCORP
 
2:45 P.M. Refreshment Break
 
3:15 P.M. VENDOR KNOWLEDGE EXCHANGE
Silver partners of the Corporate Leadership Program will present informational sessions on various products and services. Presentations will be given by:

ABB, Active Power, Caterpillar, Cummins Power Generation, Cyberex, I/O Data Centers, IntelliBatt, PDI, Schneider Electric, Siemens, Syska Hennessy.

 
6:30 P.M. - 10:00 P.M. Vendor Sponsored Event
Punt Pass & Kick at the University of Phoenix Stadium with 7x24 Exchange!

 
 Wednesday, November 18th          [return to top]
7:00 A.M. Breakfast  
8:30 A.M. Opening Remarks
Bob Cassiliano will review highlights from day two and address housekeeping items of interest.
 
8:45 A.M. Keynote: Global Economic Impact on Data Centers - Can ASHRAE Books Help?
Don Beaty, President, DLB Associates and Past Chair of ASHRAE TC9.9
9:45 A.M. Refreshment Break
 
10:15 A.M. Tough Economic Times Deliver Aggressive Bidding Environment - A Medium-Density Data Center for the State of Tennessee, Designed for Flexibility and Growth
Ron Gupta, AIA, LEED Accredited Professional Principal, SIGMA7 design group
Scott Hiett, Program Director (Data Centers), State of Tennessee
John Gromos, PE, CEM, LEED Accredited Professional Vice President, Turner Universal Construction Co.
 
11:15 A.M. Intentional Electromagnetic Interference - The New Remediated Threat, an End to End Solution: "Zap, What Happened to My Data?"
Jim Danburg, Director of Security and Continuity, Emprimus LLC
Gale Nordling, President & CEO, Emprimus LLC
12:15 P.M. Conference Adjourns